RED CROSS, TELERADYO COLLABORATE FOR A PUBLIC-ORIENTED SHOW THAT TARGETS TO HELP THE PUBLIC AMID THE PANDEMIC

The Philippine Red Cross (PRC), in partnership with TeleRadyo of ABS-CBN Corporation, is launching a weekly program entitled, "Lingkod Aksyon Para sa Kapamilya", to be hosted by PRC Chairman and Chief Executive Officer (CEO) Senator Richard J. Gordon and journalist Henry Omaga-Diaz.

The program aims to inform the public of the current events and engage them in discussing significant issues that affect the people, to provide assistance to those who are in need and give them hope amid the pandemic that has affected many Filipinos.

"The Philippine Red Cross is always first, always ready, always there to help the needy especially during crises. Through 'Lingkod Aksyon', we wish to reach the most vulnerable, make them aware of different happenings across the country and be a channel in providing assistance during these difficult times," said Gordon.

Among the segments is the 'Red Cross in Action' that will showcase various accomplishments of the PRC such as its response to Coronavirus disease (COVID-19), its efforts during disasters and calamities like the Taal volcano eruption and earthquakes, and its blood donation program.

'Lingkod Aksyon' will be aired every Sunday at 9 o'clock in the morning via TVplus channel 5, Sky Cable channel 26 and Sky Direct channel 6, among other cable channels.

It can also be viewed via livestreaming at iWant.ph, DZMM Teleradyo and ABS-CBN News Facebook pages, and ABS-CBN News YouTube channel.